First of all ..IT WORKS!! I lost count of how many non aluminum deodorants I've tried to no avail. None of them worked for me. Especially anything with baking soda. My body hated it. I was so close to giving up my search when I found Type A and still doubted it would be a winner even though it smelled amazing with a mild scent. Not overpowering. When I opened it and squeezed the tube and saw a creamy texture I was pleasantly surprised. Some of the natural deodorants can be hard to apply with a rough and hard texture. Type A wasn't. It also did not leave a paste on arms or stain clothes. I highly recommend this brand to anyone looking for a healthier deodorant.